Having overcome a lifetime of adversity, including childhood abuse, domestic violence, homelessness, cancer, and a myriad of other health issues that have seen her successfully defy doctors’ death deadlines for more than two decades, our very own Dean Ellie Shefi, JD, Esq., is a tenacious thriver and master problem solver who has dedicated her life to equipping individuals with practical, easy-to-implement tools that generate results and facilitate change. The School of Law and School of Criminology and Criminal Justice at California Southern University are proud to have Dean Shefi leading learners while actively serving as an attorney for the Federal Judiciary. And, we are excited to share that she has joined our Author’s Corner with her new book.
Nearly 30 years’ experience as an educator, professional coach, and entrepreneur have culminated in the release of Dean Shefi’s “must have” playbook for new entrepreneurs to utilize their existing knowledge, skills and passions to launch a business using free resources. In Unlocking Your Superpower: 8 Steps to Turn Your Existing Knowledge Into Income, Dean Shefi offers immediately implementable action items, and walks individuals through the process of identifying what their business will do and who it will serve. She teaches budding business moguls how to establish a brand, gain visibility, generate income and create staying power.
Unlocking Your Superpower: 8 Steps to Turning Your Existing Knowledge into Income includes step-by-step processes for:
- Identifying your superpower
- Identifying the problems you want to solve
- Identifying your sphere of influence
- Creating your brand
- Connecting with your tribe
- Gaining visibility and engagement
- Monetizing your superpower
- Creating staying power
Dean Shefi is also a featured media expert and regular guest on business, law, entrepreneurial, and personal development-themed podcasts. In case you missed it, Beyond with Ben Bobo – the largest and most-followed streaming video podcast news site in Orange County, Calif. – recently sat down with her to discuss how anyone is capable of unlocking their superpower. You can see her interview here.
Unlocking your Superpower is now available for purchase as a Kindle eBook on Amazon. Signed, printed copies are also available for pre-order at www.ellieshefi.com/booksbyellie.